Nielsen VideoCensus For Measuring UK Online Video
Nielsen have released a tool to help advertisers and broadcasters get accurate measuring of online audience figures for streaming in the UK. The tool can sissect the data to show all kinds of interesting stats, More...
Nielsen TV Ratings To Hit The Web
Nielsen, the organisation known worldwide for their production of TV ratings, look set to expand on their presence online. The company plan to launch a new online tv rating system aimed at helping marketers More...
Mass Cord Cutting Is A Myth Say Nielsen
It looks like stories of mass cord cutting has been premature. Viewers are it seems, not replacing their cable and TV subscription services with internet tv services says a new report from Nielsen. The report View More...
Viewers Use Internet TV Instead of DVR Says Nielsen Report
If your a DVR, the future is looking bleak. According to a report by Nielsen, users are making use of catch up tv services instead of recording the show. The report released yesterday shows online tv viewing figures More...
Nielsen Shows Increase In Online Viewing Numbers For February
After a gloomy January when accorcing to Comscore online viewing figures dipped, A new report from Nielsen shows February had a 10.5% increase in unique online tv viewers compared to February 2009. The report shows More...